Philadelphia Conference : Workshop Descriptions

NOTE: This is an archive and may contain outdated information.
Registration is CLOSED for this event.

Workshops

Positive Leadership: The Key to Succeeding in This Economy  

Speaker

Dana Lightman, Ph.D., President, POWER Optimism, LLC

There is a new paradigm for leadership that sustains businesses in a down economy and helps them stand out among competitors.  The key is to lead with a focus on positive expectations.  In this highly engaging workshop, you will delve into strategies that move beyond the general notions of “just think positive.”  Using her innovative process, Dana shows you how to cultivate your own positive attitude so you can think creatively, react with flexibility and master the “ups and downs” of the business cycle.  In addition, you’ll learn how to help others fine tune their positive edges. Dana’s proven strategies open the door to new possibilities and guarantee greater success.

By taking this workshop, you will learn:

• Two powerful tools to move from a “problem mentality” to an “opportunity perspective”
• Practical strategies to reprogram negative self-talk and eliminate negative “hot buttons”
• Five positive practices that lead to an optimistic style of thinking, feeling and behaving

The Connectors: How the World's Most Successful Businesspeople Build Relationships and Win Clients for Life  

Speaker

Maribeth Kuzmeski, President, Red Zone Marketing

Maribeth Kuzmeski delves into a powerful strategy for increasing sales and creating long-term business success. A strategy that many take for granted – relationships! She has conducted hundreds of interviews and researched some of the world’s most successful “connectors” including CEO’s, top sales professionals, famous founders of companies and business leaders to find out how they built relationships and the correlation to their success.

She will share not only the specifics of the influence of relationships in successful businesses but will describe the tangible “how to’s” for developing better, more profitable connections. Maribeth will share the most powerful Connector Strategies that are working today to take your business relationships - and your business - to the next level!

You'll learn:

• The most powerful Connector Strategies to take your business and your career to the next level
• The "how to's" for developing better, more profitable connections.
• The relationship building tactics of top business leaders and how they translated into big success

On Your Own: Strategies for Starting a Business / Consulting Practice  

Speaker

Barbara Talley, Author, Superwoman Doesn't Live Here Anymore

Are you ready for a change?

You DO have the influence, authority, and muscle to BE a successful entrepreneur or consultant. If you could build a business from the ground up, what might it be? What are the possibilities? This workshop is designed to present you with a vast array of tools to design and define your business success.

In this fast-paced and interactive seminar, your implementation tools and “take-aways” will include:

• Using your greatest asset
• How to say “yes” to a new enterprise and still preserve time and energy
• Prioritizing 3 critical development strengths
• Defining key traits of managers and leaders

Framing your greatest personal and professional development tool to leverage success

Social Media & Time Management: Who Has the Time?  

Speaker

Lena L. West, Founder & CEO, xynoMedia

If you're busy and don't think you have time to "do" social media - then this workshop is for you. It is - quite simply - the busy businesswoman's answer to social media.

You will walk away knowing:

• how and where you can find the time to use social media tools like blogs, Facebook, Twitter, etc. in a way that works for YOU and your busy schedule
• Lena's "flexible structure" system that will show you a simple way to use social media without wasting your valuable time
• how to select the right social media tool(s) based on your overall business goals (not everyone has to use Twitter!)
• easy-to-implement social media tips and short cuts will also be revealed

All participants will receive relevant hand-outs and a free copy of the Social Media Strategy Blueprint.